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OASE FESTIVAL
Oase is a festival in Nijmegen, born from the collaboration of five forward-thinking event organizers in the electronic music scene. Focused on uniting genres like UK garage, house, and techno, Oase sets out to create a fresh and inclusive experience for the next generation of festival-goers, with a bold mission to break through a competitive market.
2024
YEAR
Oase, a brand new festival in Nijmegen, wants to break into a competitive local festival scene by creating an innovative experience for a younger audience. They asked us to develop a unique visual identity and marketing campaign materials to attract the targeting 3000 visitors.
CHALLENGE
• 750+ posters in the city center
• 27 artists booked
• 10k+ flyers hit hands
• 4600+ unique site visitors in the first month
OUTCOME
• Brand Identity
• Construction Banner Design
• Marketing Strategy
• Poster Campaign
• Social Media Ads
• Website Design
SERVICES
We unleashed Oase’s bold visual identity into the streets of Nijmegen. Posters covered the city center, flyers hit the hands of potential festival-goers, and stickers claimed every corner. Online, the campaigns on Instagram and TikTok made waves, and attracted over 6000 site visits the first month.
EXPLORATIONS
+ PROCESS
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