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DRIJFZAND
Dromen in Drijfzand isn’t just another beach party. It’s a whole vibe. Set on Boomerang Beach, this event fuses hypnotic electronic beats with a surreal, dreamlike atmosphere. With a mix of local and international talent, it’s more than just music; it’s a full-on experience where nature, sound, and visuals blend effortlessly. If you’re ready to drift away from reality and dive deep into something unforgettable, Drijfzand is where it all happens.
2024
YEAR
Drijfzand came to us looking to kickstart their brand and create something fitting to a beach vibe. They had the music, the vibe and the location but no visuals yet. Their ask? Design a bold brand identity that pulls people into a summer dreamlike world before they even step foot on the sand.
CHALLENGE
• 90% tickets sold at first event
• 150+ community members
• 4h set by Gerd Janson booked
OUTCOME
• Brand identity
• Social media graphics
SERVICES
THE MAGIC
We designed a brand identity that perfectly captured the dreamlike, summer vibe Drijfzand envisioned. From a fluid, organic logo to vibrant colour palettes, we designed visuals that connected with their audience. Social media graphics and custom iconography pulled people into the event before they even arrived. Each element was designed to evoke a sense of escape and antipathy, which reinforced the event and make it truly memorable.
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